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This is a continuation of the discussion found on the page Internet Business Essentials. To read the content on that page, click here.
So on the previous page you have one of the elements that you need to consider when you’re going to make money online.
In a well organized plan you also need a few other elements such as:
Sales Copy
This is your web page that you want to direct visitors to when you are selling something. On this page you need some or all of the following elements:
Headline
Subhead
Problem your product is addressing
The benefits of your product
Testimonials (if any)
Call to Action (place your order)
You might like to consider giving something away as an added bonus. People love things that are FREE, especially if they can find any value to what you are giving away.
Note: Please take an ethical approach to things. Giving a product away just to get an email address when the gift is of no value could be detrimental to your efforts.
List Building Page
The purpose of this type of web page is to ask for a persons name and email address. It’s that simple. There are many designs available (templates) that you can look at or even purchase. For such a simple page you should pay somewhere between $10 - $50. Note however that you can design your own based upon what others have done in the past, without copying things and just using them for yourself. Please be aware of copyright laws. You cannot just copy someone else’s work and call it your own.
Here is an example of what I consider a good page that can be used to gather email addresses.
The key element of this page are:
Header
Subhead
Video Presentation
Double Opt-In form
Note that this type of web site could be as simple as a one or two page web site. One page to gather the visitors email address and then another to direct them to the sales page, although if you are giving something away, you should direct them to the “download” page. Later, because you have collected their email, you can send them an email about the sales page you created.
Some people involved in marketing would say that the “Money is in the list,” and mean that once you have the persons email, you can continue to email them about related products that you are affiliated with.
This brings us to the next topic.
More....
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